DIADORA 'Be Bold' Autumn/Winter 2018 Ad Campaign

London Brick Lane was the center stage for the Italian based Sportswear brand Diadora latest Autumn/Winter 2018 ad campaign. Known for their meaningful and statement titles for its campaigns, this recent ad campaign titled 'BE BOLD' fits the story of the young urban generation who are bold in their stance and in pulling together a high energy sportswear style. The Diadora 'Be Bold' AW 2018 campaign showcases strong hero styles of 1990s logomania from matching tracksuits, bold design t-shirts to the timeless legendary design of B.Elite Bolders in various colorways. In terms of footwear, Diadora stays true originality and DNA but yet still adding a contemporary mix of sports style.