Blog Post

PARIA DERIVES A NICHE BRAND OF DIY POP ON IRANIAN-INFLUENCED 'CASUAL'

  • by Yuliia Support Team Lead
  • 02 Oct, 2018

ROUGH ONLINE | Music | Review

Paria is Norway’s newest R&B sensation, with a lot of non-traditional musical techniques up her sleeve, showcased on the new single “Casual” which although delves into the realm of the current Tropical House craze, a similar production to Justin Bieber’s last portfolio of material AKA his 2015 “Purpose” era, also delivers a throwback vocal style reminiscent of the distinctive, pitch-perfect harmonies of Ashanti and Truth Hurts. However, apart from Paria’s very “chatty” voice in the verses, using her notable deep, smoky tone, fused with the catchiness of her bridge sections where she sings the lyrics “probably said it one million times, I said it, I said it, I meant it, I meant it, I’m gonna’ say it one final time” whilst cleverly going down the musical scale, let us not forget her use of experimental instrumentation which includes bongo drums and other woodblock-type percussion above an Electro beat and Casual’s stand-out synth hook that sounds almost like a sitar in reverse, making her easily comparable to Alternative Pop singers like Stacie Orrico as opposed to the Beyonces and Rihannas of today’s charts.

It is fair to say that with her fresh, new sound that is almost reminiscent of Bhangra music at times, Paria is the new diva on the block with some musical tricks to introduce and she is not one bit afraid of sharing them, as well as revealing what ROUGH ONLINE has labelled as a “sensual, sexual piece of music” the Iranian-born beauty has entitled “Casual,” a song which is bound to get you dancing in TGIF mode instantly. If there is any justice Paria will become one of the new faces of Europe’s Urban mainstream music scene in no time, and if you don’t believe us then listen to it yourself. Guaranteed you will be in awe of her masterful singing and great song writing skills by the end of her new single, which is out now on all online stores. Paria…you are definitely bringing something very different to the Pop world right now!

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