Machine Gun Kelly As The Front Man For John Varvatos Fall / Winter 2017 Ad Campaign
- by Cuba Charles
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- 11 Aug, 2017
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Ad Campaign | Fall Winter | Menswear | John Varvatos




For his Fall / Winter 2017 ad campaign John Varvatos
looks no further for the right the candidate to front his Wild At Heart collection. The front man for his ad campaign is no other than rock musician Machine Gun Kelly. “I’ve followed Machine Gun Kelly’s career as he’s risen from the streets of Cleveland to an international star. Not only has his music evolved but so has he. Our shared passion for music, mid-western roots, and living life with a rebel spirit has bonded us in friendship.” John Varvatos shares his reason for choosing Machine Gun Kelly to front his Fall/Winter 2017 ad campaign.
The rock singer is captured by the lens of photographer Danny Clinch in a leopard prink biker jacket which embodies the aesthetics of the brand as a cool, funky and edgy.