JW Anderson Showcased A Second Uniqlo Collection In Tokyo 

British designer JW Anderson launched the second season of his collaboration with the Japanese label Uniqlo in Tokyo, Japan early part of this week where gave a press conference. Speaking at the press conference Anderson his love for Japan and its customs, tradition and design.

“Every time I come here I end up shopping way too much, spending all my money,” he said with a laugh. “Since I was very young I’ve always been obsessed with Japanese craft, this idea that you can build this legacy which you pass on generation to generation, which I think is quite similar in British culture.”

The Spring/Summer 2018 collection by JW Anderson for Uniqlo will be made available worldwide and also on Uniqlo's online store from the 20th of April, 2018. The collection pieces are made of basic twist like striped or solid t-shirts with uneven hems, ruffle collar shirts, chino shorts. Confessing he is an everyday Uniqlo wear, the Brit designer said he was amazed by the quality and price of the brand and described his working experience as 'methodical.'

“I’ve done collaborations before, but the difference with Uniqlo is that they make the material,” he said. “If you take, for example, the cotton t-shirt, the fabric is incredible, the cut is incredible, so ultimately it raises the bar quite high. I believe, for example, I work for a luxury group, I have a startup as JW Anderson, and I have done a collaboration with Uniqlo. There is something in that combination for me that [says], that is modernity,” he said. “That the white t-shirt can be worn with the JW Anderson knit, or it can have the leather bag from Loewe. Why not?”