Gucci goes on to show its creative side as it releases its spring/summer 2019 ad campaign which evokes and celebrates Hollywood Glamour during the golden era. The ad campaign is shot both in motion and stills by creative head Glen Luchford who takes inspiration from American iconic films such as Singing In The Rain (1952) American In Paris (1951), Cover Girl (1944), The Band Wang (1953), There's No Business Like Show Business (1954), Gentlemen Prefer Blondes (1953. The highly choreographed campaign through singing and dancing brings back the nostalgic golden era of Hollywood.
CREATIVE DIRECTOR: ALESSANDRO MICHELE
ART DIRECTION: CHRISTOPHER SIMMONDS
PHOTOGRAPHER: GLEN LUCHFORD
HAIR STYLIST: PAUL HANLON
MAKE-UP: ISAMAYA FFRENCH